January 8, 2010 — Seminar Series for Business Owners
The RCGA is hosting a seminar series in January, February, and March. The series is all about various growth strategies area businesses might want to explore and comes well recommended. The cost for attending is nominal and includes parking in Met Square.
For A Healthier Bottom Line!
Participants in these fact-filled seminars will gain a broad understanding of each topic’s key concepts and the tools and techniques critical to accelerating innovation, selling your products in the global marketplace, and creating/implementing long- and short-term marketing strategies and tactics.
Profit 101 Growth Workshop – You’ll learn a reliable, proven system for accelerating your company’s profi table growth… A system powered by scientific methods which is helping leaders of businesses like yours discover the value and accelerate innovations that are meaningfully unique when compared to the competition… skills that are critical in positioning your company to increase revenue and earn higher profi ts in both good and bad economic conditions. You’ll see how it’s possible to:
- Apply a reliable, profi t-driven innovation system throughout all departments
- Leverage current capabilities to attract new profi table customers
Exporting as a Growth Strategy (presented in cooperation with the World Trade Center – St. Louis) – Here, you’ll interact with a panel of experts as you learn about:
- Exporting Opportunities
- Available Resources
- Legal Considerations
- Logistical Considerations
- Relationship between Domestic and International Marketing
And, perhaps most importantly, you will see how to conduct an “Exporting Readiness” evaluation of your company to avoid costly delays and false starts.
Marketing as a Guide to Growth – This seminar focuses on the key elements that you’ll use to improve the effectiveness of your marketing efforts and increase bottom line results. You’ll learn why a marketing plan is important and how to:
- ·Develop Meaningful Mission Statements and Effective Goals
- ·Conduct SWOT and Situational Analyses
- ·Target Customers and Defi ne Customer Needs
- ·Create Effective Marketing Strategies, Action Plans and Messages
- ·Maximize the Marketing Mix
Where and When
All seminars will be held at the St. Louis Regional Chamber & Growth Association (RCGA) located in the Metropolitan Square Building, 211 N. Broadway, Suite 1300, St. Louis, MO 63102 from 9:00 a.m. – 11:30 a.m.
Profit 101 Growth Workshop – January 27, 2010 Exporting as a Growth Strategy – February 24, 2010
Cost
$25 per seminar (includes parking in the Metropolitan Square Building garage)
For more information, call your Missouri Enterprise Area Business Manager at 800-956-2682 or register on-line at www.missourienterprise.org (click on Seminars and Events).
